In this seminar you’ll refresh important knowledge and gain much needed up-to-date skills in e-business, digital marketing and business strategy. In order to keep our skills sharp, we’ve got to keep pushing to understand new trends and tools. The topics for the two webinars are as follows:
Session 1 – Saturday August 15th (9am SGT)
Topics Covered:
- Business Strategy
- Product / Service Selection
- Buyer Personas
- Branding / Differentiation / Packaging
Session 2 – Saturday August 22nd (9am SGT)
Topics Covered:
- Content / Visual Marketing
- Logistics
- SEO
- Government Grants and Funding
Session 3 – Saturday August 29th (9am SGT)
Topics Covered:
- Customer Retention
- Advertisement
- Technical Website Instruction
- Digital Marketing
The webinars will include Q&A sessions and run approximately 2 hours but may be longer.
*Topics are subject to change but unlikely to do so.
English
Chinese (Simplified)
Chinese (Traditional)
Indonesian
Vietnamese
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